Assessment Terms & Conditions
Last updated: September 2026.
These terms govern applications by hotels and other accommodation businesses for a Rest Assured assessment.
1. The assessment
The applicant requests an independent anonymous overnight assessment. Rest Assured does not guarantee a particular assessment date. Most standard visits take place within approximately three weeks, but a standard assessment may take place at any time within three months of application. If the hotel purchases Fast Track Assessment, Rest Assured will arrange the anonymous visit within 14 days of payment. If that timing cannot be met, the £149 priority fee will be refunded and the standard assessment window applies.
2. Application fee
The £250 application and assessment fee is payable when the application is made and is non-refundable. Fast Track Assessment is an optional additional £149, payable at the same time if selected, and refundable if the 14-day visit cannot be provided. The fee is for the assessment service and does not purchase or guarantee an award.
3. Anonymous visit
The assessor may reserve through the hotel’s normal guest booking channels and will not identify themselves during the stay. The assessor identifies themselves only after checkout and provides appropriate Rest Assured credentials.
4. Accommodation and breakfast
The assessor initially pays for accommodation and breakfast as an ordinary guest. Following checkout and identification, the applicant agrees to reimburse the accommodation and breakfast charges forming part of the assessment. Personal incidental expenditure, including unrelated drinks, room service or upgrades, remains the assessor’s responsibility unless agreed otherwise in writing.
5. Outcome and award
The outcome is Rest Assured Awarded or Not Awarded. Only properties meeting the Rest Assured standard may use the mark. An award is valid for 12 months unless withdrawn in accordance with these terms. If a property is Not Awarded, Rest Assured will provide the full assessment report setting out the areas in which the required standard was not met. The hotel may then choose to request one further anonymous reassessment on a future date selected by Rest Assured. No additional assessment fee will be charged for that reassessment. The hotel must reimburse the accommodation and breakfast costs of the reassessment following the assessor’s identification after checkout. The reassessment is optional and will take place only if the hotel wishes to proceed on that basis.
6. Use of the mark
Successful properties receive a limited, non-transferable right to display the current Rest Assured mark during the award period. The mark must not be altered or used after expiry or withdrawal.
7. Information supplied
The applicant confirms that application information is accurate and that the person applying has authority to accept the terms on behalf of the business.
8. Law
These terms are governed by the laws of England and Wales, subject to any mandatory legal rights.
